Free tools for store owners

Work out your ad profit, your right price and your budget before you spend. Every tool calculates in your browser; your numbers never leave your device.

11free tools

Profit and pricing

Start here

Ad profit calculator

The lowest ad return that keeps you from losing, and the most an order may cost.

MER calculator

Your revenue against all your marketing spend, and where you stand.

POAS calculator

The real profit from your ads, not the sales.

Profit margin and pricing calculator

The price that gives the margin you want after shipping and payment fees.

LTV and allowable CAC calculator

What a customer is worth over their lifetime, and what you can pay to win one.

Ads and conversion

Ad budget planner

The budget and the orders your sales target needs.

Conversion rate impact calculator

What you gain each month by raising your conversion rate.

UTM link builder

A ready link for every campaign on Meta, TikTok, Snap and Google.

The store and its orders

Store check

Specific findings from your store's public pages, in seconds.

Free shipping threshold calculator

A threshold that lifts the order value without eating your margin.

Cash on delivery loss calculator

What refused orders cost you each month, and the real cost of each delivered one.

The next step.

The tools calculate what you type. In the Growth Audit we open your real numbers with you.

Book the Growth Audit